Content format
New-arrival posts: carat, dimensions, origin, treatment, availability
The standard fields we use in new-arrival gemstone posts — carat weight, dimensions, origin, treatment status, and availability — so buyers can scan inventory quickly.
New-arrival posts only help buyers when every listing carries the same decision fields. Our content format for arrivals is built for wholesale scan-ability and search clarity.
Required fields on every new-arrival post
| Field | Why it matters |
|---|---|
| Carat weight | Pricing and mount planning |
| Dimensions | Setting fit and calibrated lines |
| Origin | Storytelling and market expectations (when stated) |
| Treatment status | Disclosure, compliance, and fair comparison |
| Availability | Whether the lot is open, on hold, or sold |
Optional but useful: piece count, shape, colour notes, clarity comments, and a link to photographs or a short rotating video.
How retailers should read an arrival post
- Filter by gem type and size range you can sell
- Confirm treatment status before comparing price
- Check availability before requesting a hold
- Open media for colour and brilliance
- Enquire on WhatsApp with the arrival reference
Consistency builds trust
When every post uses the same structure, returning buyers learn your inventory language quickly — and search engines can surface precise queries such as untreated ruby dimensions or Ceylon sapphire carat ranges tied to real stock language.
Follow our collection updates and WhatsApp enquiries for the latest available lots. If you need a parcel described in this new-arrival format, tell us the gem species and size band you want stocked next.
Enquire about a lot
Select stones from our collection photographs, then message us on WhatsApp for details, treatment status, and pricing.